Amazon is the world’s largest online retailer, offering a wide range of products and services to millions of customers. But what are the most popular items sold on Amazon in 2023? In this blog post, we will take a look at the top 10 best-selling products on Amazon, based on the number of customer reviews and ratings.

10. Echo Dot (4th Gen) – Smart speaker with Alexa
The Echo Dot is a compact and affordable smart speaker that can control your smart home devices, play music, answer questions, and more with the help of Alexa, Amazon’s voice assistant. The 4th generation Echo Dot has a sleek spherical design, improved sound quality, and a LED light ring that changes colour according to the mode.

9. Fire TV Stick 4K – Streaming device with Alexa Voice Remote
The Fire TV Stick 4K is a powerful streaming device that lets you enjoy thousands of movies, shows, and apps in stunning 4K Ultra HD resolution. It also comes with an Alexa Voice Remote that can control your TV, soundbar, and other compatible devices with your voice. You can also use the remote to ask Alexa to search for content, launch apps, play music, and more.

8. Kindle Paperwhite (11th Gen) – Waterproof e-reader with adjustable warm light
The Kindle Paperwhite is the most popular e-reader on Amazon, offering a high-resolution display, long battery life, and waterproof design. The 11th generation Kindle Paperwhite also features an adjustable warm light that lets you customize the colour temperature of the screen to suit your reading preference. You can also access millions of books, magazines, and audiobooks with a Kindle Unlimited subscription.

7. Ring Video Doorbell 3 – HD video doorbell with enhanced security features
The Ring Video Doorbell 3 is a smart doorbell that lets you see, hear, and speak to anyone at your door from your smartphone, tablet, or Echo device. It has a HD camera with night vision, two-way audio, and motion detection. It also has enhanced security features such as customizable motion zones, privacy zones, and Pre-Roll video previews.

6. Instant Pot Duo Crisp – 11-in-1 electric pressure cooker with air fryer lid
The Instant Pot Duo Crisp is a versatile kitchen appliance that can pressure cook, air fry, roast, bake, broil, dehydrate, and more. It has a large 8-quart capacity, an easy-to-use control panel, and over 10 safety features. It also comes with an air fryer lid that can crisp up your food with hot air and minimal oil.

5. Apple AirPods Pro – Wireless earbuds with active noise cancellation
The Apple AirPods Pro are the most popular wireless earbuds on Amazon, offering a comfortable fit, excellent sound quality, and active noise cancellation. They also have a transparency mode that lets you hear what’s happening around you, adaptive EQ that adjusts the sound to your ear shape, and wireless charging case that extends the battery life.

4. Fitbit Versa 3 – Health and fitness smartwatch with GPS
The Fitbit Versa 3 is a health and fitness smartwatch that can track your heart rate, steps, calories, sleep, and more. It also has a built-in GPS that can map your runs, hikes, and bike rides. You can also receive notifications, make calls, send texts, and control your music with your voice or touch.

3. iRobot Roomba i7+ – Robot vacuum with automatic dirt disposal
The iRobot Roomba i7+ is a robot vacuum that can clean your floors without any hassle. It has a powerful suction system that can handle dirt, dust, pet hair, and allergens. It also has a smart mapping technology that can learn your home layout and clean specific rooms or areas. And the best part is that it can automatically empty its bin into a disposable bag when it’s full.

2. Nintendo Switch – Hybrid gaming console with detachable controllers
The Nintendo Switch is a hybrid gaming console that can be played on your TV or as a handheld device. It has a 6.2-inch touchscreen display, detachable controllers called Joy-Cons, and a dock that connects to your TV. You can also play online or locally with other Switch users. The Switch has a huge library of games from various genres and franchises.

1. Oculus Quest 2 – All-in-one VR headset with touch controllers
The Oculus Quest 2 is the most popular item sold on Amazon in 2023, and for good reason. It is an all-in-one VR headset that does not require any wires or PC to operate. It has a high-resolution display, fast performance, ergonomic design, and touch controllers that let you interact with virtual worlds. You can also access hundreds of VR games, apps, and experiences with the Oculus Store or the Oculus Link cable.

Updated 18, November, 2023